Keyword Exercise

Create an Excel Worksheet for your keywords that you will include in your adwords Adwords campaign.  The columns should be

Keywords        Group Theme        Match Type    Scrub    Comments

You should include as many relevant keywords as possible (at least 20).  Every word should have a group theme.  The choices for Match Type are broad, Phrase, and Exact or Negative and each keyword should have one of those designations.   If you decide to scrub a word put an "X" in the Scrub column and include a comment why you scrubbed it.

Here is an example: KeywordProjectexample.xlsx although this one has two additional columns.