Learn About AdWords Preparation
Go to the AdWords login
page and do the following:
- Watch the Happy Hound video (link located just above the Learn about AdWords heading)
In the Learn about AdWords section
- Read the How it works info including clicking on the "Get Keyword ideas"
link (try it out)
- Read the "Reach more customers" section
- Read the Cost and Payment section including trying the "Estimate keyword
costs" link
- Read the For local businesses section
- Read/watch one of the success stories listed on the "Success stories"
tab
Come prepared to ask questions on things you don't understand and to discuss
the success story that you viewed.